Simplicity

July 2, 2009

Simplicity.  Simplicity is, perhaps, the most under utilized tool in online ministry today.   The gospel message is simple.  Clear planning and thought need to go into web design so that one can present a the clear compelling message of Jesus or discipleship without “bloating” the users experience. This article makes a compelling argument to strip off everything that isn’t absolutely necessary “…and that [does] not add explicitly and directly to the overall mission and strategy.”  As they point out, “it is too easy to click away from the experience…[you] only get one shot at a first impression.”  We want the first and biggest impression to be that of the message of Jesus Christ.  This should be the experience that each visitor comes takes away.

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